In 2026, Digital Asset Management (DAM) becomes essential for marketing teams. As content volumes grow, teams become more distributed, and AI-powered workflows become standard, shared drives and file folders can no longer keep up. This article explains why 2026 is the tipping point for DAM adoption, the marketing challenges DAM solves, and what modern marketing teams should look for in a DAM platform.
Modern marketing, content, and creative teams choose Stockpress because it delivers the structure of a Digital Asset Management platform without the complexity, cost, or admin overhead of traditional DAMs. Built for real workflows, Stockpress helps teams organize assets quickly, collaborate without seat-based restrictions, and get value fast—so people actually use it.
Digital Asset Management (DAM) helps teams store, organize, share, and use digital files from one location. It works using metadata, permissions and collections. DAM reduces version confusion, file requests and duplicate assets. Stockpress brings refreshingly simple DAM to every team – with unlimited users, AI tagging, simple pricing, and sharing tools built for creative, content, and marketing teams.
Explore how marketers, creatives, brand managers, and agencies use Digital Asset Management every day. Real-world examples, plain-language explanations, and links to see how Stockpress helps each role work faster and stay on brand.
Curious about Digital Asset Management (DAM)? We collected the most-asked DAM questions on ChatGPT Atlas — and answered them in plain language. Learn how marketers, creatives, and agencies actually use DAM tools like Stockpress.
Stockpress and Brandfolder share a lot of great features like advanced search, and version control. But if you’re looking a Brandfolder alternative that’s more user-friendly and budget-friendly, Stockpress might just be the better fit for your digital assets.
Before investing in a Digital Asset Management (DAM) platform, ask the right questions: How much will it cost long-term? What staff support is needed? How will AI, integrations, governance, and training fit in? These essential Digital Asset Management questions help teams choose the right system to organize, share, and protect their content without overspending.
Stockpress Digital Asset Management customer reviews highlight why teams switch from traditional file storage to DAM. Users praise the ease of use, powerful search, secure sharing, and unlimited users—all at affordable pricing. See how Stockpress makes managing content refreshingly simple.
Lost content drains time, money, and creativity—and the impact grows as teams and content scale. Traditional file storage tools weren’t built to manage today’s content demands, leaving teams searching, duplicating, and losing track of assets. This guide shows how smarter content management helps you stay on-brand, save hours every week, and turn efficiency into real business growth.
Stockpress Digital Asset Management customer reviews highlight why teams switch from traditional file storage to DAM. Users praise the ease of use, powerful search, secure sharing, and unlimited users—all at affordable pricing. See how Stockpress makes managing content refreshingly simple.
File Management tools like Dropbox, Google Drive, and Box make file storage and sharing simple—but they quickly reach their limits as teams and content grow. That’s where Digital Asset Management (DAM) comes in. DAM transforms how teams organize, search, and share content, giving you the control and efficiency that file management alone can’t provide.
Metadata sounds technical—but at its core, it’s simple: it’s information about your files. And Metadata in Digital Asset Management (DAM), is what makes your files not just findable, but usable. Let’s break down what metadata is, why it matters, how Stockpress supports it—and why it’s the key to better content management.
If you’re managing content across websites, campaigns, or teams, you’ve probably asked: What’s the difference between a Content Management System (CMS) and Digital Asset Management (DAM) —and do I need both? You’re not alone. These systems often get confused because they both involve content…
Too many files, too little time. Most tools weren’t built for how marketers really work. That’s why we made The No-BS Guide—to help you stay organized, aligned, and focused on what actually matters: great work.
If you’ve ever spent far too long searching for the right file, struggled with version control, or felt like your creative team is stuck in a never-ending feedback loop, you’re not alone.
What happens when you combine two tools designed to make creative collaboration feel simple and connected? You get the Stockpress plugin for Figma.
Picture this: A big project is underway, and the team is counting on you to capture the story through video and images. The videographer is framing cinematic shots that bring the brand to life in motion, while the photographer is capturing the stills that will make the campaign pop across platforms.
When sharing files externally, protecting your digital assets from unauthorized use is crucial.
Sharing files with collaborators is critical for team success, but not all files should stay accessible forever.
Sharing files with collaborators is essential, but what happens when your file changes after the link is sent? Do you resend the link?
In today’s fast-paced work environment, sharing files efficiently is a must. Whether you’re collaborating with internal teams or external partners, the ability to securely share digital assets can make or break a project’s timeline.
When working with digital assets, clear communication is critical to keeping projects on track. But let’s face it, endless email chains and scattered feedback are far from efficient.
We asked ChatGPT about Digital Asset Management and Stockpress. Questions we asked included; Who needs a DAM system, and when is it time to upgrade from basic file storage?
Find out how Stockpress Custom and AI Tagging can revolutionize your digital asset management system. Enhance your workflow with intelligent tagging and make finding files faster and easier.
Imagine this: You’re a content writer crafting the perfect blog post, ad copy, or web page. The words are flowing, the tone is nailed, and now you need visuals to bring your message to life. Enter the designer—your creative counterpart.
Picture this: You’re a social media manager overseeing the brand’s voice across platforms. A big campaign is coming up, and you’re working with an ad agency to create stunning visuals and paid ads that drive engagement. But here’s where things unravel…
The all too familiar scenario: You’re a content marketer tasked with launching a knockout content campaign. You’ve got a great story to tell, but the copy is only half of the equation. The visuals are critical — and for that, you’re relying on your graphic design colleagues to deliver designs creative to bring your campaign to life.
If you’ve ever found yourself digging through endless folders, hunting for that one file you know exists — somewhere — then you’re not alone. Managing digital assets is no easy feat. And the cost of inefficiency? Surprisingly high.
Choosing a Digital Asset Management tool doesn’t have to be hard. Digital assets are the foundation of every modern brand.
Picture this: You’re a marketing manager, driving a high-priority campaign. Deadlines are tight, and you’re relying on your content creator – a video producer, photographer, or designer – to deliver the assets that will bring your campaign to life. You need promo videos and product testimonials, and need them – fast.
If you’re in marketing, creative, or content, you know the feeling… Multiple campaigns are running, assets are all over the place, and everyone’s asking, “Where’s that logo?” or “Do we have an updated version?”
Welcome to the magical world of storytelling in branding – where words weave tales, emotions run high, and connections are forged that last a lifetime.
Have you ever been in a situation where you couldn’t find a file you needed to do your job, or not been able to add a team member to a tool you use because of user license costs?
Have you ever been in a situation where you couldn’t find a file you needed to do your job, or not been able to add a team member to a tool you use because of user license costs?
Have you ever been in a situation where you couldn’t find a file you needed to do your job, or not been able to add a team member to a tool you use because of user license costs?
Have you ever been in a situation where you couldn’t find a file you needed to do your job, or not been able to add a team member to a tool you use because of user license costs?
With teams more distributed than ever, and businesses operating a more agile workforce, effective collaboration is the key to success. Creative teams, in particular, thrive on the synergy of different talents and functions working together to achieve their goals.
The platform combines the ease of use of file management with DAM features to eliminate the friction of distributing digital media.
Effective collaboration is vital for the success of any organization. It helps teams work together efficiently, share information, and achieve common goals.
I recently had the joy of attending the Henry Stewart Creative Operations event in New York.
As the world continues to change—and a greater number of teams adopt a remote-friendly approach and embraced more agile ways of working—collaboration has only become more important!
It’s amazing how far daily collaboration frustrations can push you.
No matter what industry you look at, the average company has at least 100 terabytes of data stored in its file system.
As your company grows, so do your digital assets. Here are 5 best practices for smart digital asset management and the right file management platform to use.
Workplace collaboration and communication processes are pretty much unrecognizable from just ten years ago!
Running a marketing agency is no walk in the park. There are a million things to do (often all at once), and staying organized can be difficult.
We want to let you in on a secret – the number of files you create and the cloud projects you work on are only going to increase!
This is what makes cloud technology and remote working a match made in heaven!
Mass digitization has led to new ways of working and in turn new technology platforms to help us manage the ever-increasing amount of digital files that…
