Agencies are responsible for creating and delivering large amounts of digital assets to their clients. The easier it is to access these assets throughout the creative process, the better the agency-client relationship becomes. A digital asset management solution for agencies is an essential part of the agency technology toolkit. The implementation of a DAM solution can transform the way an agency manages, shares, and collaborates on multimedia content internally, as well as with external stakeholders like freelancers or other agencies.
An agency digital asset management solution is an easy way to increase the speed of client onboarding and collaboration. With a cloud-based file management solution, agencies can add clients to their workspace so they can access files in one central location whenever they need them, wherever they are. With collaboration tools such as commenting and favoriting files, you can keep all project files and communications in one centralized location. A good DAM system will also give you a branded workspace for delivering marketing materials and brand assets that will make your agency look great and inspires confidence from your clients.